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The vault: A collection of GamePlay Space's videos and resources from past events

The Joy of Email Marketing

Category: marketing
Date: July 14, 2018
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Christopher Zukowski, Founder, Return to Adventure Mountain

Have a mailing list with only a handful of subscribers? Do you only begrudgingly use it when your game launches? Do you consider email an obsolete form of communication? In this talk, Chris will inspire you to rethink how you connect with your fans through the most powerful yet misunderstood form of marketing. Learn how you can use a mailing list to be independent of volatile social media companies, build a following of true fans, and sell more copies of your games.

Chris Zukowski is a UX and game designer. He has released 5 games under his own label: Return To Adventure Mountain. Chris also writes extensively about Direct to Fan marketing so that indies can build a sustainable career making games.

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The Joy of Email Marketing
July 14, 2018

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The views and opinions expressed in the videos of this Vault are those of the speakers. They do not necessarily reflect the position of GamePlay Space, its sponsors and partners, or those of the event from which the talks were recorded.
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