In Conversation with Yacht Club: Digging into Shovel Knight’s Success

Category: marketing
Date: July 14, 2018
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  • Carl-Henrik Skårstedt, Senior Programmer, Yacht Club Games
  • Tanya X. Short, Captain & Lead Designer, Kitfox Games

The Shovel Knight series has been a phenomenal success with millions of units sold. More importantly, with millions more fans engaged. Delighting fans and building strong customer relations is at the core of Yacht Club’s long term strategy for success. This conversation will dig into some of the specific tools and tactics used to grow and engage a fan base, as well as how to foster a community development ethos in the DNA of the studio.

Carl-Henrik has created games at companies including Looking Glass Studios, Namco, Luxoflux, Superbot and Big Red Button before landing at Yacht Club Games where he is currently working on the next Shovel Knight expansion and more.

Tanya X. Short is the Captain and Lead Designer at Kitfox Games. With over 10 years of experience as a game designer, Tanya is a believer in community-friendly development processes, and has built a name for Kitfox internationally through her knowledge-sharing and transparent process.

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In Conversation with Yacht Club: Digging into Shovel Knight’s Success
July 14, 2018

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